Amazing interviews - questions product managers should ask customers
In this session we'll review in rapid-fire format dozens of tips and examples that product managers can use when conducting customer interviews. This session covers:
- 12 essential questions that help you uncover pain and value.
- Techniques for achieving empathy during your interview
- Practical tips for conducting and documenting interviews
This session is conducted by Jim Semick who has conducted thousands of customer interviews to launch products including GoToMeeting, GoToMyPC, AppFolio, and ProductPlan.